MTV ID Concepts
We were asked to put together ideas for a series of MTV Australia idents. I explored a series of playful organic physics scenarios where letterforms were either tethered to the ground, growing from leaves, or coallescing as powercables. Some interesting forms came out of this process though none were taken into production.
We were asked to put together ideas for a series of MTV Australia idents. I explored a series of playful organic physics scenarios where letterforms were either tethered to the ground, growing from leaves, or coallescing as powercables. Some interesting forms came out of this process though none were taken into production.
